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Wednesday, December 17, 2008

Year 2020- Internet and interactivity-Pew

By the year 2020, marketing and manipulation will have merged on the Internet, encouraging consumers to trade privacy for discounts. Copyright will be "dead duck," virtual reality sanctuaries will provide an escape from cyberspace, and viciousness will prevail over civility.
These are some of the predictions offered by "experts" in "Future of the Internet III," a study released on Monday by the Pew Internet & American Life Project.

By 2020, the mobile phone will be the primary connection tool to the Internet and it will be so integrated into our daily lives that it will be difficult to imagine what life was like without one, according to new research by the Pew Internet & American Life Project. In addition, respondents thought Sixty percent of the experts interviewed disagreed that content control through copyright-protection technology would dominate the Internet of 2012.
But the majority view appears to discount the popularity of the locked-down iPhone eco-system. Given the extent to which Apple's competitors in the mobile arena have committed to copying the iTunes App Store model, it wouldn't be surprising if mobile customers traded freedom for the promise of phone security. That might keep copyright alive until nano-assemblers make it feasible to copy objects on an atomic level

The Pew report expects continued blurring between work life and home life and between physical and virtual reality. Respondents were divided, 56% of whom think that future is okay, with the rest expressing some reservations about the potential added stress of being at work all the time.
The study includes a number of quotations from those who submitted their thoughts on what's to come. Their observations make other dystopian visions of the future, as seen in the 1982 film Blade Runner, look almost rosy.
"We will enter a time of mutually assured humiliation; we all live in glass houses," said Jeff Jarvis, a blogger and professor at City University of New York Graduate School of Journalism.
"Viciousness will prevail over civility, fraternity, and tolerance as a general rule, despite the build-up of pockets or groups ruled by these virtues," said Alejandro Pisanty, ICANN and Internet Society leader and director of computer services at Universidad Nacional Autonoma de Mexico. "Software will be unable to stop deeper and more hard-hitting intrusions into intimacy and privacy, and these will continue to happen."
"By 2020, the Internet will have enabled the monitoring and manipulation of people by businesses and governments on a scale never before imaginable," said writer and blogger Nicholas Carr. "Most people will have happily traded their privacy -- consciously or unconsciously

BLADE Network Technologies' -2009 Most Valuable Performers Award

BLADE Network Technologies' President and CEO, Vikram Mehta, With Technology Industry's 2009 Most Valuable Performers Award.

BLADE Network Technologies, Inc. (BLADE), the trusted leader in data center networking, announced today that Network Product Guide, a world leading publication on technologies and solutions, has honored BLADE President and CEO Vikram Mehta with the information technology industry's 2008 Most Valuable Performers (MVP) recognition. This prestigious industry award recognizes senior executives from around the world with the essential characteristics of leaders that exhibit the qualities of most valuable performers.
Vikram Mehta has been at the helm of BLADE since its inception. Through his passionate commitment to customer service and product innovation, BLADE has become the trusted leader in data center networking, the industry's leading supplier of blade server switch solutions and a pioneering provider of the new breed of 10 Gigabit Ethernet data center switches. Prior to establishing BLADE as a privately held company in 2006, Mehta held leadership and executive positions at Nortel Networks, Alteon Web Systems, Ensim and HP. Mehta is an electrical engineer from the Birla Institute of Technology, Ranchi, India.
Network Products Guide also has named BLADE as a 2009 Hot Companies finalist. Selected from a global industry analysis of information technology vendors that included established large companies, mid-size and new start-ups, BLADE has advanced to the finalists stage based on the "4Ps" selection criteria -- namely Products, People, Performance, and Potential. The coveted 2009 Hot Companies award criterion encompasses companies in all areas of information technologies including security, wireless, storage, networking, software and communications.
Over half of Fortune 500 companies rely on BLADE's Ethernet switches to equip their essential data center infrastructures. BLADE has shipped 5 million Ethernet switch ports to more than 5,000 customers worldwide. Through its partnerships with HP, IBM, NEC and Verari Systems, BLADE has delivered more than 220,000 Gigabit and 10 Gigabit Ethernet switches to enterprise data centers to connect over 1.1 million servers. BLADE's market share of data center switches for blade servers now stands in excess of 48.5 percent combined on HP and IBM blade servers and 66 percent on NEC blade servers. To date, BLADE's market share and Ethernet port shipments on both IBM and HP platforms are more than 2x greater than the nearest competitor's.
"The new economy leaders are essentially those that are adapting best in the current economic environment and will emerge with higher standards," said Rake Narang, editor-in-chief, Network Products Guide. "We are proud to honor Vikram Mehta with this year's 2008 Most Valuable Performers award and recognize BLADE as a 2009 Hot Companies Finalist."
Network Products Guide 2008 MVP leaders have a clear vision and mission, have set measurable goals and objectives for themselves, are selfless and mentors to others, and most importantly demonstrate respect and trust for their staff, employees and the high-technology industry. Senior executives were honored from companies around the world which include Ingres Corporation, Cisco Systems, Inc., IBM, AppGate Network Security, Crossroads Systems, Lumeta Corporation, SECNAP Network Security Corp., Dyadem International Ltd., Permabit Technology Corporation, M-CAT Enterprises, Google, Inc., BLADE Network Technologies, CaseCentral, ONStor, SolarWinds, BlueCat Networks, Inc., Rohati Systems, Inc., VirtualPBX, IBRIX, LogMeIn, Inc., GTB Technologies, Inc., Kazeon, Riverbed Technologies, Protegrity, and Xiotech Corporation.
The 2009 Hot Companies winners will be announced and honored at the 2009 "World Executive Alliance Summit" in San Francisco on March 26-27, 2009. BLADE will be among other key industry players at this event. CEOs of finalists will be presenting their company's 4Ps criteria live to an audience of leading entrepreneurs, IT companies, venture capitalists, corporate strategists and media. To see the complete list of finalists please visit
About Network Products Guide Awards
Network Products Guide, published from the heart of Silicon Valley, is a leading provider of products, technologies and vendor related research and analysis. You will discover a wealth of information and tools in this guide including the best products and services, roadmaps, industry directions, technology advancements and independent product evaluations that facilitate in making the most pertinent technology decisions impacting business and personal goals. The guide follows conscientious research methodologies developed and enhanced by industry experts. To learn more, visit
About BLADE Network Technologies
BLADE Network Technologies is the leading supplier of Gigabit and 10G Ethernet network infrastructure solutions that reside in blade servers and "scale-out" server and storage racks. BLADE's new "virtual, cooler and easier" RackSwitch family demonstrates the promise of "Rackonomics" -- a revolutionary approach for scaling out data center networks to drive down total cost of ownership. The company's customers include half of the Fortune 500 across 26 industry segments, and an installed base of over 220,000 network switches representing more than 1,100,000 servers and over 5 million switch ports. For more information, visit
BLADE Network Technologies and the BLADE logo are trademarks of BLADE Network Technologies. All other names or marks are property of their respective owners. CONTACTS:
Tim Shaughnessy
BLADE Network Technologies
(408) 850-8963
Email Contact
Zee Zaballos
ZNA Communications
(831) 425-1581 x201
Email Contact

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